GIVING HAPPINESS, IS HAPPINESS

​給人幸福 就是幸福

PRINTS CAMPAIGN /  CASE VIDEO

For this campaign, over 60 real, compassionate people were interviewed and were asked, "What is happiness to you?". We then transformed their concept of happiness into real life and surprised them in our studio. This is a campaign about happiness and fulfilling one's vision.

CLIENT: CATHAY FINANCIAL HOLDINGS